A HOLISTIC APPROACH TO FUND DEVELOPMENT.
Look at the whole organization.
Fundraising challenges rarely exist in isolation. A grant problem may actually be a storytelling problem. Donor retention may be a stewardship problem. Revenue pressure may be a strategy, staffing or systems problem. Spark looks at the whole organization so the solution addresses the real opportunity.
Strategy that moves into action.
Spark can work with your organization from assessment and strategy through implementation, helping ensure good ideas become practical, sustainable action.
01
Fund Development Assessment
Review fund development plans, revenue streams, CRM, donor segmentation, major gift pipelines, grants, stewardship and campaigns. Assess staff and board roles, policies, reporting, gift processing, brand, case for support, digital communications and community opportunities. Outcome: clear priorities, practical recommendations and an actionable roadmap.
02
Fundraising Strategy & Revenue Diversification
Build a strategy that fits your mission, capacity and community—not every possible revenue source. Explore annual and monthly giving, major gifts, grants, corporate partnerships, sponsorship, events, campaigns, digital and peer-to-peer fundraising, legacy giving, community partnerships and appropriate earned revenue.
03
Major Gifts & Donor Development
Major giving grows from alignment, capacity, interest, timing and relationship. Spark helps organizations build a disciplined but human donor-development process: prospect research, qualification, moves management, cultivation, ask preparation, proposals, stewardship, renewal and pipeline development.
04
Grants & Foundations
Identify aligned opportunities, research funder priorities and fit, build a grant calendar, strengthen narratives and program descriptions, and develop outcomes and measurement language. Coordinate budgets and supporting material, track submissions and reporting, build funder relationships, and plan renewals and recurring opportunities.
05
Storytelling, Brand & Communications
A strong fundraising story should answer three questions: Why does this matter? Why now? How can I be part of it? Support includes case for support, proposals, campaign messaging, website copy, impact stories, video storytelling, appeals, email and social content, impact reports and presentations.
06
CRM, Systems & Development Operations
Donor records and data organization, prospect tracking, gift entry and acknowledgement, moves management, follow-up workflows, reporting, grant tracking, segmentation, fundraising calendars, policies and repeatable processes.
07
Campaign Strategy & Capital Campaigns
Support for capital, special initiative or growth campaigns can include campaign readiness, case development, prospect strategy, leadership engagement, campaign communications, donor materials and implementation planning.
Not sure where to begin?
You don’t need to know exactly what you need before we talk. Many Spark engagements begin with a conversation about what’s working, where you’re feeling stuck and where you see opportunity. From there, we can determine whether you need a focused project, a broader organizational assessment, team development or ongoing strategic support.